On a sunny afternoon in Park Slope, a man walked along Seventh Avenue wearing a neon green long sleeve shirt with a sign pinned to his chest exclaiming: “On The Spot Power Life.”
The man wearing the neon shirt goes by “Coach Martin,” is a member of the Park Slope Food Co-op and says he is a “number analyst.” On this day, Coach Martin was offering three free minutes of his time to help people harness their “life power.”
As a number analyst, he uses people’s “authentic information,” first name and birth month, day and year, to create a grouping of numbers that he then interprets.
“I can teach people how to get right to the core of an individual’s core in minutes,” he said, explaining that he uses the numbers 1 to 9 to represent letters in the alphabet to spell a person’s name.
After the letter “I,” which is the ninth letter, he uses the sum of the letter’s corresponding double digits. If your name starts with a “W,” which is the 23rd letter, it becomes a 5, because he adds 2 plus 3.
The name “Will” would become 5-9-3-3. He then adds the total of the numbers, the total of the vowels and also the total of the consonants and uses the sums to tell things about you.
“The total of the vowels are desire, the consonants rating reveals the personality, and total of full name is your expression or character,” Coach Martin said, explaining that his teachings are based on books like “The Miracle of Names,” by Clayne Connings and “Discover the Power Within You and Spiritual Economics,” by Rev. Eric Butterworth. “Birth month, day and year reveals your life’s purpose.”
He said he offers something everyone wants:
“Everyone wants to know what their purpose is. Well, it’s right in your numbers. And 99 percent of people are clueless. They don’t know their full-blown essence,” he said while sitting on a bench on Lincoln Place, snapping his fingers as he says words like “essence,” “desire” and “proof positive.”
Coach Martin interprets the numbers that represent your authentic information, which are your “Power Life Codes,” and then tells you how to harness your strengthens and reach your goals. But, in order to find out how to achieve your desires, you need to buy a personalized “package.”
His website reads:
“Power Life Coaching is a wholistically [sic] based coaching modality that utilizes your own Power Life Codes to help design your coaching program, whether you choose, executive, personal, professional or business coaching.”
“You get to know your power and I teach you how to harness it and utilize it,” he said, explaining that ten minutes would cost $19.99. “First you make a commitment to a coaching package, we like to see a 90-day coaching package commitment. Once we have the mental commitment, we can start to effect change. You will have a quantum shift. This is the way it is now, but there is so much more for it to be.”
Once you buy a package, he said, there are other tools and books to be invested in.
Martin, became a life coach in 1986 after following the teachings of the late Rev. Eric Butterworth, who, as The New York Times wrote, taught “personal renewal through changes in attitude” and was a leader in the New Age spiritual movement.
Martin also said he “follows other masters” like Lloyd Strayhorn and listens to Gary Null’s radio program on WBAI 99.5 FM. Null is a talk radio host and author on alternative and complementary medicine and nutrition. He is known for his believe that the medical community is too connected to economic profits and therefore promotes sickness instead of health. He also has questioned the link between HIV and AIDS in his book, “AIDS: A Second Opinion.” Salon.com called his book, "massive, irresponsible and nearly unreadable."
Martin said that he helps many people through Power Life Coaching and has saved his clients “tens of thousands of dollars in therapy.”
“Power Life Coaching is proactive. We wake you up,” he explained. “Once you grasp this tool, you can get anywhere. I interpret your power. You have a power life and you need to harness that power now through math, motivation, materialization and manifestation, finalized with meditation.”
His coaching, which are mostly done over the phone, are customized on what you want to work on, if it be happiness, success in business, relationships, and so on.
“I can take ten minutes and tell you things that are important to you,” he explained. “I can help your business, improve your life and make changes.”
To be successful, he said, you need to say what you want to be, a famous actor, writer, successful businessperson and then you “begin the process” of becoming.
I told him I want to be a respected writer, so then we started:
“Will, you are a well-known and respected writer within your soul, within your self,” he said as he snapped his long fingers. “Now you are going through what is called the process of earning the right to be there, or earning the right to be acknowledged as a well-known and respected writer.”
“What is it that you have to accept about yourself? It is that you already are, you see?” he said with another snap of his fingers. “You see the seed of this tree? It is the tree. The acorn is the oak tree.”
He finished the free three minutes:
“That’s where you are. The essence is what you desire and what you desire is proof positive that you can, or that you are,” Coach Martin said, who then got up and pulled his suitcase down to Seventh Avenue.